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Dr. El Sawy Salah: Website Development + Booking System + Social Media Management case study

Dr. El Sawy Salah - Dental Center

What did MAZCODEX build for Dr. El Sawy Salah? Elsawy Dental in Cairo works with MAZCODEX on a website, a booking system and social media management that turn followers into scheduled dental visits. Services: Website Development + Booking System + Social Media Management. Sector: Private Clinic - Healthcare Sector. Location: Cairo, Egypt.

Dr. El Sawy Salah
  • Use case: Website Development + Booking System + Social Media Management
  • Industry: Private Clinic - Healthcare Sector
  • Website: elsawyclinic.com
  • Headquarters: Cairo, Egypt

About the client

Dr. El Sawy Salah’s practice, known to patients as Elsawy Dental, is a dental center in Cairo. It serves people looking for anything from a routine check-up to a complete treatment plan for their smile.

The challenge

Plenty of people in Cairo first meet a dentist on Facebook or Instagram, then try to book through a direct message and wait for a reply. For Elsawy Dental, interest sparked on social media had no clear destination: there was no website to explain treatments and no structured way to hold an appointment. The center wanted one connected path from a post to a booked chair.

What we delivered

  • A website presenting Elsawy Dental’s treatments, team and location in Arabic and English
  • A booking system that captures appointment requests, organises the daily schedule and helps the team avoid double-booking
  • Social media management with a content calendar of oral-hygiene tips, treatment explainers and center updates
  • Post and reel designs in the Elsawy Dental style, with every caption pointing followers to the booking page
  • Daily replies to comments and messages that guide enquiries straight to an available slot

The outcome

A follower who watches a reel can read about the treatment on the website and reserve a time in a few taps, while the team manages its calendar from one place instead of scattered chats. Elsawy Dental shows up online as an organised, approachable center.

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