Dr. Ahmed Mansour: Branding + Website Development + Digital Marketing + Social Media Management case study

About the client

Dr. Ahmed Mansour is an orthopaedic consultant in Cairo who treats bone, joint and musculoskeletal problems, from injuries to long-standing pain.

The challenge

Orthopaedic patients range from active young people with sports injuries to older adults living with knee or back pain, and many are uncomfortable while they search. They need to learn quickly whether this doctor treats their problem and how to get an appointment. Rather than adding pieces one at a time, the practice needed a complete presence built together: a brand, a website and active channels all pulling in the same direction.

What we delivered

• A personal medical brand: logo, colour palette, typography and clinic stationery
• A bilingual Arabic/English website with condition and treatment pages, a doctor profile and a booking and WhatsApp call-to-action
• Targeted Google and Meta campaigns for people in Cairo looking for orthopaedic care
• Social media management with educational posts on posture, injuries and recovery, plus reel designs
• Community management that answers enquiries and turns them into booked visits

The outcome

Dr. Ahmed Mansour now has one recognisable identity across his clinic, website and social channels. A patient in pain can search, find a clear explanation of their condition, see the doctor’s profile and request an appointment in a few steps, and every campaign leads back to a professional home that reflects the consultant’s expertise.